Job Opportunities

Marketing Director:

Short description:

The marketing and public relations director oversees the Aspen Historical Society brand by managing all aspects of communications, public relations and marketing. The position is responsible for developing strategic community partnerships, media plans and budgets, and maintaining a consistent brand presence in print and digital media. This position requires excellent organizational, writing, editing, design, project-management and communications skills. The position also requires the ability to use and keep up with innovations in social media, Constant Contact, Adobe Photoshop, and a relationship management database. The marketing director must have strong interpersonal skills at public events and for constituent relations. The successful candidate will be expected to complete Certified Interpretive Guide Training through the National Association for Interpretation. The marketing director reports directly to the executive director and, as an integral part of a small staff, must be willing to take on other duties as necessary.

 

Responsibilities include:

  • Oversight of brand inclusion in all messaging and to ensure it meets organization’s mission
  • Management and development of website, including content creation, information updating
  • Oversight of and content creation for all digital marketing, including social media, electronic newsletters and SEO
  • Update social media accounts weekly with new content
  • Develop media plans and executive through advertising placements
  • Manage public relations, including writing and distributing press releases, planning and hosting media tours, coordinating media access
  • Cultivate and manage media relationships and solicit and manage media trade agreements
  • Coordinate promotion of historical content in creative and progressive methods
  • Create editorial content for exhibition catalogs and other AHS-produced writings on history
  • Graphic design for smaller projects
  • Manage out-of-house designers and writers for larger projects
  • Manage dissemination of daily, weekly and annual distribution of information in digital and print formats
  • Identify and solicit sponsors
  • Coordinate all event and marketing photography
  • Produce annual printed report
  • Manage and produce printed materials throughout year
  • Assist with programs and events staffing, often during non-business hours
  • Attend media and promotional events
  • Assist with development department and donor relations
  • Manage the marketing department’s annual budget
  • Participate as part of organization’s management team

Please send cover letter and resume to kelly@aspenhistory.org.